Take the wheel: How to support ‘Your Car. Your Data. Your Choice.’
Without control of and access to the diagnostic and repair information wirelessly transmitted from vehicles, consumers could face increased cost and inconvenience, jeopardizing the future of the aftermarket and forcing consumers to pay more for, or even delay, car repairs.
In September, the Auto Care Association and the Automotive Aftermarket Suppliers Association (AASA) signed a landmark agreement for a strategic partnership to educate and activate the industry as well as consumers in the fight for access to, and control of, vehicle data. The result is the high-impact “Your Car. Your Data. Your Choice.” campaign.